ProtoClinical k-beauty HERA RICH CURLING WATERPROOF MASCARA 6g dark vertical mascara silhouette with a pale beige side shape on a light background.
ProtoClinical k-beauty HERA RICH CURLING WATERPROOF MASCARA 6g dark vertical mascara silhouette with a pale beige side shape on a light background.
ProtoClinical k-beauty HERA RICH CURLING WATERPROOF MASCARA 6g dark diagonal mascara silhouette on a soft beige background.
HERA

HERA RICH CURLING WATERPROOF MASCARA 6g

$28.82
Lifts and holds curl Waterproof wear Defines lashes cleanly Helps resist smudging Supports lash comfort
A long & curl waterproof mascara that delivers precise, clean curling while gently caring for your lashes.
A clean-defining mascara that locks in curl and stands up to moisture.
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Waterproof Mascara Curl-Holding Wear Lash-Caring Formula
Lash Enhancing Complex
HERA RICH CURLING WATERPROOF MASCARA 6g
HERA RICH CURLING WATERPROOF MASCARA 6g Default Title
$28.82
Clinically proven actives Dermatologist tested 100% authentic Korean Cruelty-free
What's inside ·

Lash Enhancing Complex, the repair molecule

Lash Enhancing Complex is the primary active in this formulation. It targets short lashes through a mechanism that compounds with daily use, delivering adds volume and length to lashes without clumping with consistent application.
Lash Enhancing Complex
supports this formula's targeted action
The texture

Smooth, volumizing

A long & curl waterproof mascara that delivers precise, clean curling while gently caring for your lashes.

All Skin Types straight lashes smudging
Hover the swatch — it ripples like water

How to use

1

Place the brush at the lash roots.

2

Wiggle upward through the lashes to coat and lift.

3

Apply additional coats while still slightly wet for more definition.

Full transparency

Ingredients

A waterproof curl-setting mascara formula with lash-conditioning care.

A waterproof curling mascara relies on the interaction between brush design, wax structure, and film-forming performance. Rich Curling Waterproof Mascara is intended to coat lashes evenly, hold an upward curve, and resist breakdown from humidity, tears, or oil. Curl retention happens when the formula creates a light but stable sheath around the lash fiber, helping it stay lifted after application instead of relaxing back down quickly. Waterproof performance comes from water-resistant film formers and waxes that reduce smudging and transfer around the eye area. Precision also matters because a clean, controlled deposit keeps lashes separated rather than overloaded, which improves the visual effect of length and curl. This product also describes a lash-caring benefit, which typically means the formula is built to feel gentler and more conditioning during daily wear than purely stiff setting mascaras. The science is less about dramatic treatment claims and more about cosmetic engineering: coating each lash uniformly, locking in curve, and maintaining clean definition so the eye area looks sharper and more polished for longer.

The detail

Specs & details

FormatMascara
SizeDefault Title
Skin typesAll Skin Types
Country of originSouth Korea
Pairs beautifully with

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$28.82
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Questions & answers

Always before. Curling after can pull on coated lashes and cause breakage.
Wipe excess product from the wand before applying. Wiggle from the root and use a clean spoolie to separate lashes.
Most users notice initial improvement within 2 to 4 weeks. For full benefits like adds volume and length to lashes without clumping, allow 6 to 8 weeks of consistent use.
Your skin begins adjusting. You may notice improved hydration and comfort before more visible changes like texture refinement become apparent.
Yes, this formula is developed to be compatible with all skin types dealing with short lashes. If you have very reactive skin, patch test on the inner arm before full application.
The formula is designed to be well-tolerated. For pregnancy-specific concerns, consult your healthcare provider. For sensitive skin, patch test before full application.
Lash Enhancing Complex is the primary active that delivers the core benefits of this formula. Consistent use over time maximizes results.
Check the INCI list for the most accurate information on fragrance components. The formula is developed for minimal irritation potential.
Store in a cool, dry place away from direct sunlight. Use within 12 months of opening for optimal freshness and efficacy.
Formulated with Korean beauty expertise, this product combines carefully selected ingredients at optimal concentrations for targeted results that compound with consistent daily use.
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About the brand

OriginSeoul, KR
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